November 2016 | Management
Maureen is a Reader in Marketing and a Teaching Fellow within the Oxford School of Hospitality Management, Oxford Brookes University. She is Past President of both ICHRIE and EuroCHRIE, an Honorary Fellow of CHME and a member of the Professional Review Panel for the Institute of Hospitality. She previously was the UK Area Consultant for EuroCHRIE, the Hospitality Liaison Officer for the UK Higher Education Academy and a Director of Oxford Gastronomica, a specialist centre for the study of food, drink and culture.
Maureen has widely published in prestigious academic journals on franchise partner selection, relational development, opportunistic behaviour, purchase decision making, isomorphism and knowledge transfer; on entrepreneurship; on plural forms and on centric orientation. She is also the co-author of the Combat Human Trafficking, a training toolkit for hospitality organisations to use to combat human trafficking (available free from this EuroCHRIE website). Pedagogic publications have encompassed internationalisation of degree programmes, personalisation, the use of podcasting and quality management in higher education. She is the co-author of two textbooks, Hospitality Marketing (Routledege, 2017) and Entrepreneurship in Hospitality and Tourism, A Global Perspective (Goodfellows Publishing).
Download the Summer 2017 Newsletter
Publications | 15 September 2017
EuroCHRIE Awards 2017
Nominate a deserving colleague
Nairobi 2017 | 7th August 2017
AGM Minutes and Agenda
ICHRIE Baltimore 2017
ICHRIE | 14th July 2017
Lecturer in Food Trends & Gastronomy
Jobs | César Ritz Colleges Switzerland
EuroCHRIE Elections 2017 - View the results!
Elections 2017 | 19 June 2017
EuroCHRIE Nairobi 2017 - Register your place today!23-26 October 2017 - 35th EuroCHRIE 2017 conference hosted in Nairobi, Kenya
EuroCHRIE University Challenge 2017 Comes to a Terrific Conclusion!
News | 15th April 2017
‘Combat Human Trafficking’ Toolkit
Download the September 2017 issue of the CHRIE CommuniquePublications | 1st September 2017
Download the Summer 2017 NewsletterPublications | 15th September 2017
EuroCHRIE Budapest 2016 Media WallConferences | 26th November 2016
2017 ICHRIE Baltimore26-28 July 2017 - Renaissance Baltimore Harborplace Hotel in Baltimore, MD USA
EuroCHRIE Newsletter - Spring / Summer 2016 EditionDownloads | 27th May 2016